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Informative Details for Organizing Your Graphic Design Process

2
  • by Brian Taylor
  • in Articles
  • — 8 Aug, 2012

All websites cannot be designed using a minimalist design pattern, and graphic designs are quintessential for websites that have a demanding business situation. Graphic design is an ingenious art that requires immense creativity for expressing business values to the visitors; it is not a classroom art where you pen down your favorite picture.

Outlining a determined strategy and developing a regular system for designing your graphics will help you realize your business goals at a faster pace. By doing this you assist your clients in promoting the sale of the products and services without any troubles. Edify yourself with the following elements for organizing your graphic design process.

Collect Information: Accumulating the necessary information about your client’s business is of high priority while systematizing the graphic design process. It is better to organize a meeting with your client and get detailed information on all those things that you need to start off with your design work. Also, enquire the specific needs and requirements of the client and certain aspects that the client wants to achieve through the actual website. Feel free to ask as many questions as possible, as neglecting this will end up in total mess at the end.

Your client is the right person to answer all these questions and get information on significant things like technical requirements, target market, specifications on the dimensions, the actual message to be conveyed, the exact budget for the project, design preferences if any from the client, the project deadline, details about any other corporate brand to be matched with, logo choices and few other questions of your choice. Make sure that you prepare a detailed survey list before communicating with your clients and ensure that you enter all the data precisely for potential requirements.

Proposal, Quote, Contract and Plan: Based on the information gathered from the client, prepare a precise project proposal with a price quote, a step-by-step graphic designing process with a comprehensible outline of all the major segments in your website, technical aspects, dimensions, color preferences along with the design alternatives, a contract agreement if any and your projected plan for accomplishing the task. Submit this detailed specification to the client for approval. Only if the client agrees to all the details mentioned in the proposal can you march towards the next tread of your wished-for graphic design process.

Brainstorm, Research and Inspiration: Ingenuity and inventiveness in your graphic design gives a unique identity to the client’s brand and your website created exclusively for him. Think of expressing your ideas in an artistic and influencing manner. You can get renovated ideas by brainstorming, which is nothing but discussing with an inspired group of people. Do a research on previous graphical designs in the same field, look into the client’s design preferences, just walk into a library and surf your favorite graphic design books and browse the internet as well. You can also get inspired by taking a look at the renowned works of your favorite design experts.

Try Something Different: By this time you must have enough ideas in your pocket to craft your favorite graphic design that has been approved by your client. Variety wins and trying out something out-of-the-ordinary will support gaining popularity for the business website as well your design skills.

Revision: Your graphic design process does not end with fixing up the design. Before publishing it on the web, share it with your client and confirm that they are happy with your arty designs and the color combinations you’ve used. Be flexible in making changes as per the client requirements and be confident in expressing the best things to your clients.

With all these instructive details, your graphic design process can never fail in making the expected marvels.

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Tags: design tipsgraphic design processorganize graphic design

— Brian Taylor

Brian Taylor is a project manager for Forix Seattle in Seattle. He is highly experienced in the design of informational & e-commerce websites for small businesses.

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2 Comments

  1. Paper Acrobat says:
    August 9, 2012 at 2:21 am

    Great advice! I find it very hard to get clients to give a good brief. It makes a massive difference to a project.

  2. Haroon Rasheed says:
    August 11, 2012 at 10:45 am

    Thanks for shearing such a good article. Hope you will write more informative articles for us.
    Thanks.

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