Designing a logo can be a difficult task to handle, especially since a logo holds the identity of an entire brand making it a crucial aspect of a company’s design. The most effective logos are the memorable and unique ones, but as designers how can we create an attention grabbing logo that will stay in the minds of our audiences?[…]
One key element involved in creative work, which many people strive for, is the ability to improve efficiency. The capability to work faster while retaining quality can be an extremely valuable trait, especially to employers. Although efficiency may not be easily obtained, there are many great ways to boost your effectiveness and productivity when working on projects. I believe that[…]
Color is a crucial aspect of design mainly because our subconscious responds heavily to colors since we generally have established feelings associated with colors. Learning the ways people respond to different colors is extremely important to designers since we can alter the way our viewers feel. For example depending on the situation black can provoke ideas associated with mystery, sophistication[…]
Routine can be creativity’s biggest enemy. Schedules are great for staying on task and habits are a wonderful way for our brains to save time and work more efficiently. However, when it comes to making distinctive designs repetition can be a dangerous way to slip into making projects that come across as mundane. Routines and creativity are typically not a[…]
When it comes to creating an eCommerce website, there are a number of important considerations. Your site will require some form of hosting, whether it’s on a dedicated server you have created yourself or through an online web host service. Your website will also need eCommerce software like that offered by Shopify to work the shopping cart system and payment[…]
Mixing business with pleasure is nothing new. In the 1950’s, for example, the concept of “working a room” emerged to bridge the gap between traditional socialization and business networking. It was no surprise that when social media erupted onto the scene early in the millenium, businesses would find a way to migrate onto a platform putatively reserved for friends and[…]
Tumblr has had some great success and was acquired by Yahoo for around $1.1 billion last year. As of today tumblr hosts 176.7 million blogs with over 80.1 billion posts which is no small feat. With this kind of growth marketers all over the world are going to pay a lot more attention to it. Simply put Tumblr is[…]
There is a growing market for freelancers, and that opportunity extends to the work of layout editors. It might be baffling for the beginning freelancer to know how to get started. In this article, I will discuss how I got started as a freelance layout editor, and describe some steps a “newbie” freelancer can take in gaining clientele and growing[…]
When creating a product, manufacturers know that every detail matters. The entire experience of a product can be improved, or worsened, by every minor detail – including the packaging that it arrives in. Compare Apple with their competitors, for example. They might sell similar products, but Apple puts a real focus on the fit and finish of the packaging that[…]
Introduction Responsive web design is the development approach that creates a single design using a flexible grid that allows websites to shrink or grow depending on the size of the device they are being accessed with. Mobile internet users are expected to grow from 800 million to 1.9 billion by 2015, which means businesses that do not optimize their websites[…]
